Brian Casel Productize 2020

Learn and level up with the definitive course and community for Productized Service owners.
30+ self-paced video lessons
Comprehensive training for starters and seasoned founders alike. Whether you’re launching your first idea productized idea or you’re deep into scaling mode, this guide is for you. It delivers both strategic high-level guidance and actionable, step-by-step tactics.

Topics include:

Planning & Execution
Systems & Processes
Positioning
Onboarding
Value Propositions
Hiring
Pricing & Business Models
Marketing Funnels
Getting First Clients
Sales Process
Building Traction
Metrics & KPIs
Productized Consulting
Standardizing
Expansion
And more…
Ready-to-use Templates
Gain access to processes (SOPs), spreadsheets, templates, scripts, worksheets, and questionnaires—All designed to be ready for you to plug right into your business and put to use.

Guided lesson discussion in our community
Each lesson links to a dedicated discussion in the private forum where you can ask questions and share notes with others who’ve gone through the training.

Access from anywhere
All lessons are desktop, mobile and tablet-friendly. Stream HD quality videos instantly or download the video or audio-only files to take with you.

Private Discussion Forum
Go deep on a range of evergreen discussions that help you gain clarify and real-world insight. The archives are fully searchable and the interface is mobile and email-friendly. Powered by Discourse, the best modern forum system around.

Private Slack Chatroom
Join in the live members-only chat powered by Slack. Who said working remotely (from anywhere) has to be lonely?

Mastermind Group Matching
Form your own small mastermind group with other members who are going through this journey with you. Join up with anyone or get matched up the next time we run our “mastermind rush” (happens every few weeks).

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